In today’s digital world, having a strong online presence is essential for businesses looking to attract customers, build brand credibility and stay ahead of the competition. Whether you’re a small business owner or an entrepreneur, leveraging the right marketing strategies can help you reach more p...
As we approach 2025, it’s crucial for small business owners to set clear, strategic goals and outline actionable steps to achieve them. With the right planning, you can steer your business towards growth and success. Here are some effective goal-setting techniques and actionable marketing strategies...
Before you launch your business, it’s important to put in the pre-planning work. This includes making sure your business idea is viable. Although it may sound good out loud, a business idea with the potential for success is one that has taken the following things into account:
1. It solves a proble...
As the marketplace changes, gaps emerge which can create opportunities for those ready to take advantage.
Entrepreneurs see opportunities where others see obstacles!
Three ways to identify growth opportunities in your small business –
- LISTEN. When we have our heads down in the day-to-day of our ...
Running a small business can be risky, and sometimes you can hit a rough patch.
There are a number of reasons why a business may start to struggle. It could be not enough cash flow, not pricing properly, a lack of business planning, or if could be you. Maybe you were too optimistic or didn’t recogn...
Solving customer issues is a key to creating value in a customer relationship. Once you have identified potential customer pain points, you will know what you need to do to do to create an ideal customer journey. Establishing ways to listen to your customers is essential to learning what is causing ...
Most business owners are dreamers. This generally translates to more ideas rolling around in their head, than they have time to implement.
Like anything else in business, having a process for recording, filtering, and acting on all those ideas is key to seeing them come to fruition.
Step 1. Get th...
