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Bethany Meadows
President

Nine years ago Bethany Meadows started Vertical Solutions Media with one goal in mind: to develop a long-term relationship with her clients. With almost 30 years of marketing experience under her belt, Bethany worked in the insurance industry for the first part of her career and with dozens of companies in a wide variety of industries since she opened her firm. "We do things differently from what many other marketing firms do," she explains. "I am passionate about helping a company incorporate their brand into everything they do, not just their logo. It's important to help a company see the value of building a company culture that exercises their brand values in every part of the customer's experience."

Bethany is married to Jeff and between them have seven children. Family time is a priority in their lives, as is boating, kayaking and playing on the lake where they live. 

Marianne Beard
Vice President, Creative

Marianne Beard didn't start out as a graphic designer, but her early career in healthcare marketing introduced her to what would become her new love. "Graphic design became my passion because it lets me express more creativity than other areas," she explains. "I love working with our clients and seeing how our team's ideas and creativity help them be the best they can be." Marianne works hard at building relationships with VSM clients so they understand and trust each other. "Each client has their own style and it's important to know how to express that creatively to their audience," she says. "Just because something looks great doesn't mean it's the right look for that particular client."

Marianne has been married to Brent for 10 years and they have two children, Ty and Bradley Kate. Having a flexible schedule has given her more time to spend with her family. Marianne is also the co-owner of a small invitation business specializing in custom invitations, stationary and all things paper.

Ann Marie Harvey
Vice President, Communications

For the past 26 years, Ann Marie Harvey has spent her days refining the written word. As a writer and editor, she is passionate about making sure that every comma is in the right place and copy is written and edited as well as possible. If it is written, Ann Marie has had her hands on it. "It's important to me that the copy we produce for our clients is persuasive and powerful," she says. "It's even more important that it meets grammatical and industry standards." Ann Marie particularly enjoys the relationships she establishes with her clients and getting to know their businesses. "It's satisfying to create something like a magazine and see it come to fruition," she explains. "Sharing people's stories is my true passion in writing."

Ann Marie has been married to Todd for 26 years and they have two daughters, Susannah and Sarah Page. As important as her family is, she is equally passionate about her health and fitness, participating in CrossFit for the past six years and recently running her first half-marathon.

Ben Tanksley
Vice President, Visual & Digital Assets

Ben Tanksley enjoys looking at the big picture for his clients to help their visions come to life. "When you see a client's face light up after we're able to do things that their previous marketing company couldn't do, then that is fulfilling," he says. "I definitely enjoy thinking through broader strategies and specific marketing ideas. When you provide a strong, reliable service, that becomes a partnership. In turn that frees up the client to invest in their strengths and passions."

Ben's experience over the past decade ranges from video production, web design, graphic design and photography and includes three years of living and working in China. 

Ashley Rector
Digital Assets Manager

As the mother of an active three-year-old and as part of a large family, Ashley Rector appreciates the flexible schedule her job as digital assets manager at VSM affords her. "I like the challenge of learning everything I can about our clients' businesses," she says. "This helps me be better at what I do for them." From social media to client videos and video production, Ashley enjoys working with the rest of the team to create a product everyone is proud of.

Ashley has lived in Toronto, Ontario, and in five different states. Her family adopted three sisters and a brother when she was 13, so she knows firsthand that large families are anything but dull. She is married to Wes and they love spending time with their daughter Emalee, particularly at the zoo. In her free time, Ashley likes to watch movies, play console games and crochet.